Rabeya Jannat, Lecturer, in the Department of Business Administration. She was the Lecturer (Contractual) of Business Administration Department at Daffodil International University. She has taken many courses, organized lecture series and also attended extracurricular activities. His area of interests are Education, Digital Marketing, Social Media Marketing, User Generated Contents, Brand Engagement, commitment, Brand Equity, Brand trust and Purchase Intention. Being an adaptable educator, he has taken the opportunity to instruct a wide variety of students from various backgrounds. She also has experience of exploiting technology in the classroom to make the most of the learning experience.